High-tech SUV full of great power and luxury
China’s new automobile company Rox Motor launched its first high-tech SUV ROX 01 (also known as Polestones 01) in the year 2023. It is a Range Extender Hybrid SUV, that is, it has an electric motor as well as a petrol engine which charges the battery and allows long distance driving.
What makes it special is that its design has been prepared by the famous Italian design house Pininfarina, which has also worked for supercars like Ferrari and Maserati. Its look and features take it directly to the premium SUV segment.
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Rox Motor and ROX 01 launched
Rox Motor company was started in 2021 and within just two years, the brand launched its first SUV in the market. The ROX 01 was introduced in August 2023 and immediately became a topic of discussion, as it is a 5 meter long luxury SUV that gets a combination of both electric and petrol.

Design and Exterior
Looking at the ROX , it is clear at first glance that it is a big and powerful SUV.
- Length: 5050 mm
- Width: 1980 mm
- Height: 1869 mm
- Wheelbase: 3010 mm
Its T-shaped headlights and rear lights, angular body from the side and spare wheel cover on the trunk give it a rough-tough look. Also, it has a LiDAR sensor on its roof which controls its advanced semi-autonomous driving system.
Interior and Comfort
From the inside, this SUV looks very premium and modern.
- It has 6 and 7 seater variants.
- Leather seats and beige color theme give it a classy look.
- It gets a 12.3-inch digital instrument cluster, 15.7-inch touchscreen, and 9-inch digital rear view mirror.
- The music system with 14 speakers gives great sound quality.
- The seats are like airline-style “aviation chairs”, in which full comfort has been taken care of.
- It has a unique feature – built-in kitchen system, which can be used during picnic or travel.

Engine, Battery and Performance
ROX 01 is a Range Extender Hybrid SUV. That is, it has a battery and electric motor as well as a petrol engine which charges the battery.
- Engine: 1.5-liter petrol engine (154 HP)
- Electric motor power: 470 HP (total)
- Max torque: 740 Nm
- Battery pack: 56 kWh (supplied by CATL)
- EV range: 235 km (electric mode only)
- Combined range: 1338 km
- 0-100 km/h: in just 5.5 seconds
This SUV comes with a full-time all-wheel drive (AWD) system and has different driving modes – Comfort, Sport, Standard and ROX mode (for off-road).
Battery and Charging
- It uses a ternary lithium battery.
- With fast charging, it can be charged in just 24 minutes (0.4 hours).
- According to the CLTC cycle, its range is from 215 to 306 km (depending on the variant).

Variants
The ROX 01 is available in multiple variants –
- 6-seater standard version
- 7-seater standard version
- 6-seater endurance model
- 7-seater endurance model
Safety Features
The ROX-01 has received excellent safety ratings from C-NCAP (2021).
- Overall Safety Score: 86.2%
- Occupant Protection: 90.17%
- Safety Assistance: 88.47%
Includes –
- 6+ airbags
- 360-degree camera
- LiDAR-based driving assist
- DCC suspension system
- Automatic brake assist and adaptive cruise control
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Price Of Rox
In China, it is priced at around $42,000 – $44,000 (approximately ₹35-37 lakh). If it comes to India, it will compete directly with SUVs like Toyota Fortuner, MG Gloster, BYD Seal U and Hyundai Ioniq 7.

Advantages and Disadvantages of 01
Advantages
- Strong power and fast acceleration (0-100 km/h in just 5.5 seconds)
- Long range (up to 1338 km)
- Great design (Pininfarina styling)
- Premium interior and advanced technology
- Unique features like picnic kitchen
Disadvantages
- Not available outside China at present
- No official information about launch in India
- Price may be slightly higher
Will Rox be launched in India?
At present, Rox Motor has not revealed any official plan for India. But the market for EV and hybrid SUVs is growing rapidly in India, so this vehicle can be brought to India in the coming years.
Final Result
ROX 01 (Polestones 01) is an SUV that is a great combination of luxury, high-tech features and powerful performance. Its long range, advanced safety features and premium design make it special. If it comes to India, it can definitely create a stir in the luxury SUV segment.
Frequently Asked Questions FAQs
Q1. Which company’s SUV is Rox 01?
Rox 01 is the first SUV of China’s new automobile company Rox Motor.
Q2. What is the electric range of Rox 01?
Its range in EV mode is around 235 km, while the combined (petrol + electric) range goes up to 1338 km.
Q3. For how many people is Rox 01 available?
It is available in both 6-seater and 7-seater variants.
Q4. What is the top speed and pickup of Rox 01?
This SUV catches 0-100 km/h in just 5.5 seconds and gets a power of 470 HP.
Q5. Will Rox 01 be launched in India?
So far Rox Motor has not given any official information regarding the launch in India. But considering the increasing demand for EV and hybrid SUVs, it is likely to come to India in the future.